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Turo, New Car Sharing Service, Lets Drivers Rent High End Vehicles By The Day

Last updated: May 15, 2018
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If you dream about slipping behind the wheel of an exotic car but know you’ll never be able to afford one, a new car sharing service is here to help.¬†Turo, which has been called “AirBnB for cars” lets users put their cars up for rent to other site users just like AirBnB lets users rent out their homes. And just like AirBnB has began interrupting the hotel industry and Uber the taxi industry, experts say Turo will almost certainly cut in to the traditional car rental industry.

The biggest selling point for drivers is that they can rent nearly any car imaginable from private individuals across the United States, Canada, the United Kingdom, and German.

Several classes of cars are available: a standard “Business Class” with more every day vehicles, a “Deluxe Class” with cars valued from $55,000 to $85,000, and a “Super Deluxe” class with vehicles $85,000 and above. Users will be able to search by category, weeding out vehicles that are either too expensive or too cheap.

Just like AirBnB, there’s a “Book Instantly” feature that lets you square away a rental without waiting for owner approval.

Turo does offer two insurance options, a basic one that’s more affordable and a premium one that offers more protection for a higher cost. Both are provided by Liberty Mutual. While most credit cards have their own liability insurance for car rentals, it’s worth noting that coverage likely doesn’t extend to Turo.

According to Turo representatives, some of he most popular Deluxe cars are the Tesla X and Tesla S and the Porsche 911. When it comes to Super Deluxe, users seek out the Lamborghini Huracan and Ferrari California most often. Los Angeles and Miami are the two most popular cities, which makes sense as it’s where these cars are likely hosted.

So if you’re looking for something a little more flashy than the last mid-size on the lot at the local car rental office, Turo has some of world’s best vehicles available for rent straight from your phone.